Orlo Hotels




The story
How it came together
From the first brief to the final frame: the thinking, the shoot and what happened next.
The brief
Orlo Hotels was relaunching its three city properties and wanted images that felt calm and real, not like a brochure.
The idea
We photographed each hotel only in its quiet hours: empty corridors, unmade light, staff on a break. Spaces waiting for a story.
The shoot
Six days across three cities, shot on medium format with natural light only. No models, no retouching beyond colour.
The result
The images now run across the new website, print and out-of-home, and set the visual language for every future Orlo property.
Credits
Client: Orlo Hotels
Agency: Brightwater
Photographer: Noa Kim
Producer: Marco Lenz
Assistant: Elif Demir
Retouching: Ruth Adeyemi
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